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Inside Loewe’s Delicious Fall 2017 Collection

All the must-see details, including a floppy hat with a loaf of Loewe bread painted on it, coming right up.

Every once in a while, you watch a certain something and you think to yourself, “Man, I hope this doesn’t end anytime soon.” Game of Thrones, otters holding hands whilst floating down the river and – since we’re still in the context of fashion week – a fashion show. The latest to make us think this way is Loewe’s Fall/Winter 2017 spectacle. It was good. Legitimately, properly good. Like finale episode of Westworld-good.

This season’s instalment from Loewe was a tad different from the usual. The whole show space was draped in black, for instance, so we literally had to either link arms or rely on torchlights to find our seats. It was pitch black, save for some illuminated orchids here and there. The seemingly morose setting was intentional, of course. Meant to make the black pieces fade and melt into the surroundings, we’re told. Don’t know about you, but we found that to be pretty gothic romantic in a Northanger Abbey sort of way.

There’s no denying that the collection is Jonathan Anderson’s most feminine for Loewe by far. He was apparently inspired by old-world Hollywood and the associated red carpet glamour, but this is Jonathan Anderson. His idea of feminine and red carpet glamour is not your conventional fare. There were tulle and silky dresses, but not anywhere near what you’d expect. Anderson also dabbled in logomania but, again, in not a way you’d expect. “Loewe” is knitted into sweaters and and sewn as appliqués onto wraps and shirts. Most likely to pop up on next season’s street style scene? We think so.

There was a little bit of that girl on the prairie too with floppy sun hats featuring painted loaves of bread and sweet – well, Loewe’s brand of sweet, anyway – dresses. That hat is going to go places, let me tell you. Loewe, the best thing since slice bread? Right at this moment, we’re going to have to say “yes”.

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